| 1. | What aspect of the brand personality should theadvertising express
广告应表达品牌个性中的那些方面 |
| 2. | What aspect of the brand personality should the advertising express
广告应表达品牌个性中的哪些方面？ |
| 3. | Brand characteristics of tv programme in the view of industry management
产业经营视域下的电视节目品牌个性 |
| 4. | Building brand personality , increasing the competition in market
竖立品牌个性，增加品牌在市场中的竞争优势。 |
| 5. | The fifth part deals with the forging of the brand personality of newspaper
第五章探讨的是报纸品牌个性的塑造问题。 |
| 6. | Fourth , special brand association springs from positioning , while the later relies on brand personality
第四，独特的品牌联想取决于定位，定位有赖于品牌个性。 |
| 7. | However , it has great limitations in the identification of research boundary and the choice of methods
以全新的视角,建立一种基于品牌个性匹配理论的赞助营销评估方法。 |
| 8. | The corporation could build up unique brand figure and brand personality by using consumer orientation successfully
成功运用消费者定位，可以将品牌个性化，从而树立独特的品牌形象和品牌个性。 |
| 9. | Furthermore , by summarizing and inducing the previous researches , the author offers standards to classify and evaluate the personality of a particular brand
此外，通过总结、归纳前人的研究成果，作者给出了品牌个性的类型、评价尺度等标准。 |
| 10. | This article tries to analyze , in five respective parts , the establishment of the newspaper " s brand personality , a very important aspect in the construction of a newspaper brand
本文针对报纸品牌建设的一个重要方面? ?报纸品牌个性的塑造问题，分五部分展开论述。 |
