跨文化问题 meaning in Chinese
cross-cultural issue
Examples
- On cross - cultural problems and strategies in international business negotiation
浅谈国际商务谈判中的跨文化问题及对策 - Cross - cultural issue
跨文化问题 - In the united states of america , there are many studies about cross - cultural management in many fields in 1960s and 1970s , and many in - depth researches of cross - cultural marketing in many fields in 1990s and the beginning of the 21st century . however , in china , there are a few issues about cross - cultural management and cross - cultural marketing in recent years
美国在20世纪六七十年代就对跨文化管理进行了各方面的研究，到了20世纪九十年代又针对营销中的跨文化问题进行了深入的探讨；而在中国对跨文化管理和跨文化营销的探讨也仅仅是在最近几年才刚刚兴起。 - This dissertation makes a systemic analysis on the issue of cross - culture in the process of enterprise internationalization , from the angle of risk management , and establishes an initial analyzing structure of cultural risk . with that the dissertation is developed based on solution to four basic theoretical and practical problems : first , what is the connotation of cultural risk and what are the influences of it on international operation ; second , how to identify the cultural risk ; third , how to evaluate the cultural risk ; fourth , how to control and manage the cultural risk . the dissertation is developed as follows
本论文从风险管理的视角，对企业国际化经营的跨文化问题进行了系统分析，初步构建了文化风险管理研究的理论框架，在此体系指导下重点对下述四个基本的理论与现实问题进行深入研究：一是企业国际化的文化风险内涵及其对企业国际化的影响是什么；二是企业国际化的文化风险识别问题；三是如何对企业国际化的文化风险进行评价与测度；四是如何对企业国际化的文化风险进行控制与管理。