态度与行为 meaning in Chinese
attitudes preferences behavior
attitudes,preferences,behavior
Examples
- Hiv aids related knowledge , attitudes and behaviors among
态度与行为调查 - A survey on vocational college students ' pe attitude and pe behavior
对高职高专学生体育态度与行为的调查研究 - The main findings of this study were as follows : ( 1 ) the mean score of knowledge about tcm was 18 . 43 out of a possible 25
( 4 )中医药知识与态度存在显着的正相关，中医药态度与行为有显着正相关。 - Author thinks that there is the phenomenon of behavior deviating from attitude when using satisfaction as index ; if using loyalty as index , author thinks there is n ' t unified definition and the social meaning of the word is different from the business practice
作者认为“满意”指标有态度与行为背离的问题；而对于“忠诚” ，作者认为此指标无统一定义，且“忠诚”的社会含义与企业实际经营有较大差异。 - The third chapter is studying the formation of the consumer brand loyalty , including the common and mentality procession , the relation between the attitude and the behavior during the formation of brand loyalty ; the fourth chapter will make qualitative research on the influencing factors of consumer brand loyalty , bringing forward several supposes from the consumer level and the marketing level ; the fifth chapter is the demonstration section on the influencing factors . making use of the spot investigation to the liquid milk consumers in the 12 supermarkets and 6 milk spots , we will use factors analysis and regressions method to analyze investigation result and illustrate the degree of each influencing factor of consumer brand loyalty so as to testify the supposes that have been made in the fourth chapter
第三章研究消费者品牌忠诚形成过程，包括品牌忠诚形成的一般过程、心理过程以及品牌忠诚形成过程中态度与行为的关系；第四章对消费者品牌忠诚影响因素进行定性研究，具体从消费者层面和企业营销层面提出若干理论假设；第五章对消费者品牌忠诚影响因素进行实证分析，通过对北京地区12家超市6个售奶点的液态奶消费者进行的抽样调查，运用因子分析与回归分析的方法对调查结果进行计量分析，阐明了消费者品牌忠诚度各影响因素的影响力度，对第四章所做假设进行验证。