品牌管家 meaning in Chinese

brand steward

As a brand steward , our task is to ensure that core value of brand presents faithfully in all marketing activities
身为品牌管家，我们的任务在于确保品牌的核心价值忠实呈现在所有的行销活动上。
It is simply a means of understanding the consumer ' s feelings about a product and then turning them into a brand relationship
简单地说: "品牌管家"意味着理解消费者对产品的感受,并将之转化为与品牌的关系
How to build brand equity successfully to raise brand value ? with electrolux and ikea case studies and theories ( i . e . local brand strategy of weng xiangdong , 360 - degree brand manager theory of olilvy & mather ) , this paper proposes a solution for local brand management
经过伊莱克斯和宜家家居品牌案例的分析，并结合中外知名品牌专家的理论与实践（如翁向东本土品牌战略、奥美360度品牌管家理论等），本人提出了本土企业品牌建设和管理的解决方案。