Evaluation system for enterprise core competitory competence based on its internal structure 基于内在结构的企业核心竞争力评价体系
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This text firstly wields theories and ploys as strategical administration matrix , balance - point of profit and loss , five competitory models and burgeoning strategical administr ation , which is to make a comparatively embedded analysis on broadband inside - and - out side condition including technical level , consumer characters , competitive status and mark eting status , etc , to bring forward available correspondence hypothesis of consumere and to put forward two ways - out for small - and - medium sized providers by swot matrix and big strategy matrix . one is gradualism retreat tactic . considering the particularity of broadband network industry , this text gives the design of gradualism retreat pattern . the other is incorporate strategy of scale domino and much more effective negotiationchip . especially , this text puts emphasis on discussion of incorporate implement methods , proposing to adopt the way of demanding contrast prise - fixing and output pluralism of products so as to induce the consumers to cut down marketing breeding periodicity , use crm to establish core competity for small - and - medium sized providers and simultaneously lay a foundation of next commingle dealing in this field 本文运用战略管理理论中战略管理模型、价值链、盈亏平衡点、五种竞争力模型、新兴产业战略管理、市场营销学等思想理论和方法,对宽带网产业内外环境(包括技术、竞争状况、市场状况等)进行详细分析,总结了中小型宽带网运营商在市场营销、资源配置、经营成本、产品结构、政策管制等几个方面的优劣势,并析出其中的关键因素,运用大战略矩阵、 swot分析矩阵,提出中小型宽带网运营商一进一退两种截然不同的发展战略,即“渐进式退出”策略和“一体化”策略。
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In addition , in postwar ( world war ii ) period , japanese pharmaceutical industry rose abruptly after suffering a great damage , and in a few tens of years , it had become being able to supply more nces than any other counties ( or areas ) in the world . during this course , in japanese pharmaceutical industry , also emerged some conditions similar to ours " status quo which are low concentration ratio , low - grade competitory mode that remains at the level of price competition , and so on 不仅如此,二战后日本的医药产业在遭到了严重破坏的情况下迅速崛起,短短的几十年时间里迅速成长为世界上最大的nces供应国,在这样一个发展过程中,日本也有过与我国目前医药产业状况非常相似的情形,如产业集中度低,竞争方式停留在低水平的价格竞争上等。