社会营销观念 meaning in English
societal concept
societal marketing concept
Examples
- The concept of social marketing is the strategic core of an enterprise in social common crisis
社会营销观念是社会公共危机下的企业战略核心 - The concept and practice of societal marketing will be new tendencies of the marketing development in the world
从世界范围来看,社会营销观念和实践是营销管理发展的一个新趋势。 - In the first part , the related work of societal marketing concept and green marketing are reviewed , which lead to bring waste processing into marketing research
第一部分回顾了国内外对社会营销观念和绿色营销的研究情况,提出了将消费后废弃物处理问题纳入营销研究范畴的想法。 - It can affect the green process if for the industry of our country there are such problems : the most enterprises have not yet paid much attention to this question . they still try to gain large returns for the price of pollution and scarce resources . productivity utilization rate is low , resulting in the waste of idle resources
我国工业存在一些问题会影响到绿色化进程:大多数企业并未引起足够的重视,仍然是以高能耗、高污染为代价换取较高的经济效益;生产能力利用率低,出现闲置资源的浪费;企业的营销观念落后,还没树立绿色营销的社会营销观念,绿色营销环节脱节。 - Green sale emphasizes consumer interest , company profit , social interest and zoology environment interest 4 person the unity of the interest , consumer interest emphasizes in traditional social sale idea , company profit and social interest 3 person on the foundation of organic union , emphasize zoology environment benefit further , regarding the assurance of zoology environment interest is before 3 person the crucial place that the interest is able to assure abidingly
绿色营销强调消费者利益,企业利益,社会利益和生态环境利益等四者利益的统一,在传统的社会营销观念强调消费者利益,企业利益与社会利益三者有机结合的基础上,进一步强调生态环境利益,将生态环境利益的保证看作是前三者利益持久地得以保证的要害所在。