顾客感知价值 meaning in English
perceived customer value
Examples
- The main factors that influence guest loyalty are guests ' perceptive value and their degree of satisfaction , furthermore , the guests ' perceptive value is the place where guest loyalty begins
影响顾客忠诚的主要因素是顾客感知价值和顾客满意程度,而顾客感知价值是顾客忠诚的起点。 - Sorts of factors that decide or influence net customer value ( ncv ) are generalized from two basic aspects and a new three - division method is further put forward to analyzing the factors that have impact on ncv directly or indirectly
从顾客感知价值和顾客感知成本两个基本方面,对影响顾客净价值的因素进行梳理和归纳,并提出顾客感知价值驱动要素新的三分法。 - Generally , there are two underlying ways for a firm to offer or deliver net customer value ( ncv ) as much as possible through increasing customer perceived value ( cpv ) or decreasing customer perceived cost ( cpc )
企业可以通过提高顾客感知价值或降低顾客感知成本这两种基本方式向顾客提供尽可能多的净价值;在提供等量的顾客净价值的前提下,企业可以实施顾客感知价值和顾客感知成本的不同组合。 - It studies the drivers and the characters of cpv , founds the cs mechanism and conceptual model from customer perceived value perspective , and establishes the position of customer satisfaction between several concepts at encounter level and overall level
在着重分析顾客感知价值的驱动要素及特性的基础上,从顾客感知价值的角度研究了顾客满意的机理及概念模型,确立了顾客满意在“遭遇”水平和总体水平层面上在众多相关概念中的地位和作用。 - Third , the most important antecedents of customer perceived value ( cpv ) are customer perceived fairness 、 customer perceived benefit 、 customer perceived cost ; cpv does not have a direct path , but an indirect path towards customer repurchase intention
( 3 )顾客感知价值主要受顾客感知利益、顾客付出成本、顾客感知公平三要素的影响;顾客感知价值作为认知阶段的重要因素并不直接影响,而是通过顾客的交易满意和累积满意度间接影响顾客重复购买意向。