适应性营销 meaning in Chinese

adaptive marketing

Secondly , the article also defines product brand , price and market position . in option to the specific development strategies , according to swot match matrix principle and combined with current superiority / inferiority and opportunity / threaten existing in outer environment , this chapter puts forward and specifies the necessary concrete sub - strategies which enterprise must proceed , including in time followed product development strategy , competitive cost of market competition strategy , small batch and multi - variety production strategy , and the suitable sales strategy conformed to the distinguished market position theory . at last , this chapter uses a large length to provide a detailed introduction of specific measure when the company implements various development strategies
同时也明确了与企业具体发展战略紧密相关的品牌、产品、价格、市场等定位问题；在具体发展战略选择时，本章根据swot匹配矩阵原理，并结合企业目前的优劣势和外部环境所存在的机会和威胁，提出并具体说明企业必须采取无锡华顺食品公司发展战略初探的各项具体分战略，包括及时跟进的产品开发战略、成本领先的市场竞争战略、小批量多品种的生产战略以及与差别市场定位理论相对应的适应性营销战略；最后本文还以大量篇幅详细介绍了企业实施各种发展战略时的具体措施。