购买心理 meaning in Chinese
purchasing psychology
Examples
- Making the consideration of the modern customers ' consumed mind accordin to the packing gift box of the mooncake that costs more than one thousand yuan
通过一件逾千元的月饼包装礼盒引发出对现代消费者购买心理的思考，论述了商品包装设计对消费者购买心理的影响以及针对不同消费群体实施的包装设计心理策略等问题。