营销流程再造 meaning in Chinese
mpr
Examples
- Theoretical discussion on hospital business process optimization and reengineering
基于协同工作平台的酒店营销流程再造 - The theory about reengineering is analyzed by using economics and philosophy in order to find its value . besides , it constructs model about marketing process and activities in order to find the method how to implement finally , it demonstrates it is necessary to establish collaboration between members marketing channel through constructing games model
利用现有的相关理论，进行流程再造的经济学分析，寻求流程再造的经济价值；进行营销业务流程的描述和模型构建，从理论上找出如何实施营销流程再造的方法；进行营销渠道成员间的混合博弈分析，论证营销流程再造建立营销渠道合作关系的必要性。