营销传播理论 meaning in Chinese
imc
Examples
- A tentative analysis of imc application on city marketing
试论整合营销传播理论在城市行销中的运用 - So imc has received increasingly more attention both in theoretical research and business , and has developed impressively fast
整合营销传播理论在理论界和实业界日益受到高度关注，并得到了极大的发展。 - Therefore , some scholars in western countries have come up with a new theory called integrated marketing communication ( imc for short )
为此，西方学者提出了一种新的营销理论，即整合营销传播理论( integratedmarketingcommunication ，简称为imc ) 。 - This imc had testified the real value of imc in application and had provided a theory and an operation sample for the moon cake or even the food business enterprises
用实证论证了整合营销传播理论的实践应用价值，为月饼乃至食品企业的营销策划提供了理论依据和操作样本。 - The theory of marketing can be applied to some extend to the brand making of newspaper media . though the theory of imc - integrated marketing communication initially is for the marketing of business company
整合营销传播理论虽然是针对企业的营销而提出来的，但是对于报纸来说，也具有重要的启发与借鉴意义。