组织购买 meaning in Chinese
organizaiontal buying
Examples
- Part 3 puts forward the brand equity resource model and brand equity measure model . i present a conceptual framework and develop research propositions for the brand equity resource
第三，提出基于组织购买环境的高技术品牌资产来源模型和品牌资产评估的概念模型。 - Let s assume that an organization purchases requisite s requisitepro toolkit and training in both requirements management principles and tool usage for the project staff
我们假设组织购买requisite s requisitepro工具包，并对项目成员进行需求管理理念和工具使用的培训。 - Part 2 states that it is important to build brand for high - tech firms . the starting points are organizational buying context and the characteristics of high - tech production
其次从高技术企业面对的组织购买环境和高技术产品本身特点出发，论述了高技术企业培育品牌资产的重要性。 - The qida co . ltd are now adapting it ' s strategic planning . it ' s target market turned to the uniform market , and the uniform market is organizational market
琪达实业有限责任公司正处在战略转型期，战略转型的实质是目标市场由个体消费者购买的时装市场向由组织购买的团体职业装市场的转变。 - Firstly , based on the integration of cv construct and hierarchy theory , we put forward the cv construct system with two dimensions of scope and depth , which included individual items . secondly , we used the organization purchase behavior theory for reference to make research on the influencing factor of cv construct . thirdly , we conjoined the research methods of questionnaire and case study , while preceding research mainly used either interview or case study
本文的创新点主要有三个方面：一是在整合前人的客户价值构成理论和层次理论的基础上，提出了以广度和深度两个维度来划分的客户价值构成要素体系，并加入了个人层面的要素；二是对客户价值构成的影响因素进行了研究，其中主要借鉴了组织购买行为理论；三是采用了问卷调查和案例研究相结合的方法，而前人的实证研究中则主要以深度访谈或个案研究为主。