收视点 meaning in Chinese

ratings point

Cost per rating point ( cpp ) - the cost to deliver a single rating point
每收视点成本-取得收视率的一个百分点的费用。
Tv campaign delivers 500 grps and reaches 74 % of all people . what is the average frequency of exposure ( ots ) to the advertising amongst people who were exposed to it
在一个电视广告攻势里,如果可以得到500收视点, 74 %的覆盖率,请问目标受众收看的平均频次有多少
A tv campaign delivers 500 grps and reaches 74 % of all people . what is the average frequency of exposure ( ots ) to the advertising amongst people who were exposed to it
在一个电视广告攻势里,如果可以得到500收视点, 74 %的覆盖率,请问目标受众收看的平均频次有多少