市场营销组织 meaning in Chinese
marketing organization
Examples
- This type of marketing department organization is called functional organization .
这种形式的市场营销组织被称为功能组织。 - The technical items dependencies , preconditions and postconditions , formal workflow analysis , implementation requirements and notes would come primarily from engineering , with the marketing organization in a consulting role
技术项（依赖性、前置条件和后置条件、正式工作流分析、实现需求和注解）将主要来自工程方，而市场营销组织起咨询角色。 - What ' s more , to ensure the established marketing strategy can be successfully implemented , this article discusses some marketing strategy administrant measures , such as organization management , strategic plan , actualization and control
另外，为了保证制定的市场营销战略能够得以顺利实施，本论文还对市场营销组织管理、战略计划的制定、实施和控制等市场营销战略管理措施进行了探讨。 - This article raises 2 viewpoints in the improvement thinking session : by means of the customer - orientated marketing strategy , the author not only puts forward the improvement thinking to increase the operation efficiency and integrate the non - industry business unit into two departments : b2c and b2b so as to serve customers more efficiently . but also suggest to build the customer relationship management ( crm ) which focuses on customer ' s needs . through two mechanisms : simple way and web - style management system , you are able to build automatic management system to coordinate the operation of three fundamentals : customer , competition and brand
本文在改进思考中有针对性地提出了exxonmobil润滑油部进一步改进的两点思路，即用“以客户为中心、以全方位满足顾客个性化需求为内容”的客户导向营销理念来优化市场营销组织机构，提高组织营运效率，将非工业润滑油业务部门整合为b2c部门和b2b部门，以实现客户导向营销理念中贴近客户、服务客户的宗旨；而且还进一步提出了建立客户关系管理的两种改进方案：简易型和基于web形式的管理系统，使企业在客户、竞争、品牌三要素上协调运作，在客户服务、市场竞争、销售及支持方面形成彼此协调的全新的关系实体，以增强企业的核心竞争力。