市场营销的定义 meaning in Chinese
defining marketing
Examples
- The third chapter gives you the concept and basic contents of the airline service marketing . next you ? l learn 7ps essential marketing factors ? combination in details for air passenger transport service , including product , price , place , promotion , people , physical evidence and process . the continuous part will teach airlines how to formulate and carry out the air passenger transportation marketing ? strategy and competition combination strategy
第三章提出航空公司市场营销的定义和基本内容,详细论述了航空客运的产品( product ) 、价格( price ) 、分销( place ) 、促销( promotion ) 、人员( people ) 、有形展示( physicalevidence )和过程( process ) 7ps的要素组合;进而描述航空公司如何制定、实施航空客运市场的营销战略和竞争组合战略。