公司渠道 meaning in Chinese
company channel
company's channel
Examples
- This paper offers some problems in kodak company after analyzing this company ' s channels
在对kodak公司渠道进行剖析后，本文提出了kodak公司目前尚存在的一些问题。 - On the basis of using the successful experience of other enterprises for reference , author has put forward some concrete conceptions to perfect channel managerial system of beijing ca - legend software co . , ltd . through the researches of this paper , hope have certain reference meanings to small and medium - sized enterprises which lack channel experience of management and begin open up market
在借鉴其他企业成功经验的基础上，作者提出了一些完善公司渠道管理的思路。通过本文的研究，希望对那些缺乏渠道管理经验而又刚开始进行市场开拓的中小企业有一定的参考意义。 - Through the analysis of the design , management and control of sales channel of kt , the author tries to study the design and management strategies of kt channel and offer kt a solution to the problems existed in its market access , which can be the solution to the management of marketing channel of the domestic small manufacturers of medical equipment which have similar problems . by the introduction to ka ’ s marketing status and problems with the channel , this dissertation points out it will be necessary to adjust the channel of kt and carries out detailed analysis of related marketing factors which effect the channel . applying many research tools including analysis of environment and strategy , porter ’ s competition strengths model and analysis of purchasing behavior of consumers while carrying out demonstration analysis of kt channel , this
本文通过对kt公司市场地位及渠道问题的介绍,指出kt公司渠道调整的必要性,并对影响渠道的相关市场因素做了具体分析,在分析中应用了环境分析、波特的竞争力量模型、顾客购买行为分析等多种研究工具,同时结合kt公司的渠道实践进行了实证分析,最终提出了kt公司应建立扁平化的、直销分销相结合的,根据产品和区域的不同情况区别确定具体方案的渠道结构,并对该渠道成员的选择和控制做了进一步研究,提出了一些具体的管理办法。 - The paper study the factors of channel design and design prepared programmes under channel aims , give the principles and the means in channel choosing , demonstrate and choose the programme " the company - zone - offices - zone - agents - retailers " , give the principles - . the standards and the means of channel member ' s choosing , advise on zone - agent choosing and retailer ' s choosing
论文讨论了渠道结构设计的影响因素，根据公司渠道目标设计了备选渠道结构方案，提出了渠道选择原则与方法，并以量化打分形式论证选择了“公司办事处区域代理商零售商”模式的渠道方案，提出渠道成员选择原则、标准与方法，给出零售商与区域代理商的选择建议。 - Through analyzing the question that ca - legend software co . , ltd . exists at present , combine the application of the channel theory of marketing , analyses on channel design , channel member choose , channel encourage , channel conflict and channel training respectively , with channel mode melts flatly , channel each compression , has put forward the request in prevent to sell goods at will and appreciation channel development for the company
通过分析冠群联想公司当前存在的问题，结合营销渠道理论的运用，分别对公司渠道设计、渠道成员选择、渠道激励、渠道冲突、渠道培训等方面做了详细分析。随着渠道模式的扁平化、渠道层级的压缩，对公司在窜货防治、增值渠道发展方面提出了要求。