迈克尔波特 meaning in English
michael porter
micheal porter
Examples
- Competitive strategy - michael e . porter competitive advantage - michael e . porter
《竞争战略》 - -迈克尔波特 - Michael e . porter ' s competitive advantage theory is widely used and accepted in the fields of entrepreneurial management , which fully demonstrate its reasonability
迈克尔波特的这一理论分析框架在企业管理领城得到广泛认可和运用,充分证明了它的合理性。 - This thesis , taking michaele porter ' s industrial analysis theory and the core competence strategy theory of prahalad and hamel as references , focuses on the point of fostering the real estate corporation ' s core competence to achieve their sustained competence advantages
本文以迈克尔波特的产业分析理论和以普拉哈拉德和哈默为代表的核心竞争力战略理论为背景,为我国房地产开发企业如何进行核心竞争力的培育,从而获得持续竞争优势进行了阐述。 - Seven chapters are included in the thesis , with the first one on the introduction about michaele porter ' s industrial analysis theory and other related theories about the core competence from different aspects , providing the thesis with the theoretical basis . the second chapter investigates the urgencies of core competence study for these real estate corporations under the fierce market competition , whereas the analysis on the nature of the real estate corporation including the definition and seven characterized features of its core competence , together with its relation the corporation ' s strategic development , is presented in the following chapter . the fourth one , based on michaele porter ' s industrial analysis theory , puts on the analysis model of its core competence ' s value chain ; and the fifth chapter gives the detailed analysis on the constitutes of real estate corporation ' s core competence , that is , the figurative shell for its market performances and the core for its inherent connotations
全文共分七章:第一章介绍了迈克尔波特的产业分析理论和基于不同的角度所研究的核心竞争力战略理论,即分析了竞争力的理论背景;第二章分析了我国房地产开发企业在市场竞争环境变化下进行核心竞争力研究的深刻背景;第三章则是对房地产开发企业的本质分析:首先提出了房地产开发企业核心竞争力的概念,接着指出了房地产开发企业核心竞争力的七个特点及其与企业战略的关系;第四章借鉴了迈克尔波特的产业价值链分析方法,提出了房地产开发企业核心竞争力价值链分析模型;第五章具体分析了房地产开发企业核心竞争力的构成:一是外壳,即其市场表现;二是内核,即其背后所隐藏的内涵;第六章对核心竞争力的培育从六个方面提出了自己的观点;第七章则就核心竞争力的管理问题进行探讨。