资产对企业的价值 meaning in English

value to the business

The fifth chapter is about the influence and function of brand equity management contribute to enterprises " development : with the clue on value that intangible assets contribute to enterprises and affecting factors as well as the existing status and examples of related brand equity management at home and abroad , it analyzes the relationship between brand equity management and enterprise management in detail and states the significance of brand equity management in enterprise development
第五章是品牌资产经营对企业发展的影响和作用；本章以无形资产对企业的价值贡献和品牌资产的影响因素为线索，结合国内外有关品牌资产经营的发展现状和实例，详细分析了品牌资产经营与企业经营的紧密关系，阐述了品牌资产经营对企业生存和发展的战略意义。