调查测量 meaning in English

survey

It means that enterprise should try to obtain lots of information , such as the customer " s opinions , requirements and satisfaction degree to the enterprise " s production and service by all me ans . by following the tracks of customer satisfaction and doing the research and measurement of product " s customer satisfaction , the enterprise can discover and eliminate the customer " s unsatisfied factors in time . so the enterprise can adjust its operation target and operation segment in time , in order to maintain and improve its customers " satisfaction level
在具体实施过程中，最关键的环节是顾客满意评价，即通过各种方式、方法去获取顾客对本企业产品和服务的意见、要求和满意程度等种种信息，在跟踪顾客满意度的基础上，通过调查测量产品的顾客满意度，及时发现和消除顾客不满的因素，企业才能根据顾客需求及时调整其经营目标，改进经营环节，以稳定和提升顾客的满意水平，从而提高企业的竞争力，使企业在激烈的市场竞争中脱颖而出。