独特卖点 meaning in English

unique selling points
uniquesellingpoints

Personal perfume for residents from a world - class master each of the luxury homes at the vineyard will have a private garden , and the idyllic landscape filled with natural scents inspired the developer to provide personal perfumes for residents
私家花园是葡萄园的独特卖点之一，屋苑内更种满各式花卉植物，四处洋溢著花香，因而启发到新地为每户度身订造个人香水。