有效频率 meaning in English
effective frequency
Examples
- A concept in media planning stipulating that a certain amount of exposure to an advertising message is necessary before it is effective . often used interchangeably with the term effective frequency
广告媒介策划中使用的概念.指受众必须有一定的广告暴露频率,广告才能发生效用.经常与有效频率交替使用