情态词 meaning in English

modal

In the brand sentence , either mood choosing or modal phrase sing , both are means to fulfill the interpersonal function of the broadcast advertisement
品牌句无论语气的选择还是情态词的运用都是实现广播广告人际功能的手段。
In the meantime , in brand sentences , the modal phrase fully performs the function of appealing to reason , an broadcast advertisement inclines to use a median modal phrase to express the advertisement owner ' s " opinion "
同时，在品牌句中，情态词充分发挥了理性诉求的作用，广播广告趋向于使用中值情态词来表达广告主“意见” 。