客户资源管理 meaning in English
crm
customer resource management
Examples
- According to this point , customer resources were becoming important resources of the enterprise . with emergence of knowledge management theories , an all - new cognition of customer resources was gained . customer knowledge was a kind of essential capital and core elements to be used in expending and innovation
而作者将知识管理理论引入客户资源管理领域，对客户资源得到了一种全新的认识：客户知识是企业重要的知识资产，是企业进行市场开拓和创新时所需的最重要的知识，是企业竞争力的核心要素之一。 - By use of michael e . porter ' s value chain based analysis method , this paper suggests these enterprises identify those links in which they have gained most prominent edges compared to rivals , optimize and integrate such links and work out corresponding countermeasures as per decisive factors influencing their competitive ness , which involves input in these regards : renovation of product and marketing mixes , optimization of its supply chain , implementation of brand - awareness oriented competition strategy , and enhancement of management of employees and customer resources , as well as reinforcement of building of corporate culture of their own , thus to push up their competitiveness as a whole
本文通过对一些指标的量化分析研究有色金属外贸企业竞争力状况，并分析企业所处竞争环境和企业内部的一些影响竞争力的因素，应用迈克尔?波特的价值链分析方法，从企业经济活动的价值链上找出最具优势的环节进行优化、整合，并根据竞争力的决定因素提出相应对策：从产品、市场两个方面进行创新；优化供应链；实施品牌竞争战略；加强员工、客户资源管理及企业的文化建设。从而达到提高有色金属外贸企业竞争力的目的。 - Based on the research achievement of the key technologies , we deployed a set of networked marketing and customization system for electric gauge and controller manufacturing enterprises . this system build enterprise products store 、 client customization platform and order manage system , customer resource manage system and customization design resource manage system
该系统利用现代管理理念和先进的网络信息技术建立了企业的网上产品仓库、面向客户的在线定制平台以及具备完善的订单管理、客户资源管理和定制设计资源管理等功能。