劳特朋 meaning in English
lauterborn
robert lauteerborn
Examples
- The integration and combination of competition strategy theory proposed by michael e . porter and 4cs theory proposed by robert f . lauterborn , provides the best base for us to analyze the competition environment of company as well as to work out the relevant marketing strategy
迈克尔?波特的竞争战略理论和劳特朋的4cs理论的有机结合，相得益彰地为我们对企业竞争环境进行分析，并在此基础上设计相应的营销组合策略提供了最好的理论基础。